30 Reels in 30 Days: GroKite’s Role in Quint Ally’s Launch

Quint Ally, a startup building an “Ecosystem of Opportunities,” officially launched on November 9, 2024.

A month before the launch, they needed personalized, high-quality video content to build excitement and establish credibility. However, their CEO’s packed schedule made it difficult to shoot the necessary videos. That’s where GroKite stepped in, offering a solution that combined AI and thoughtful editing to ensure success.

Challenges Faced by Quint Ally

• Limited Time: The CEO had a tight schedule, leaving little room for recording videos.

• High Content Demand: They needed 30 reels ready for social media before the launch.

• Need for Relevance: The content had to be both professional and aligned with their industry.

The GroKite Approach

We tackled these challenges head-on with a clear and efficient strategy:

1. AI Avatar Creation:

• Using the AI tool "HeyGen," we created a digital avatar of the CEO.

• By training the avatar with existing videos and additional recordings from the CEO, we ensured it closely resembled his tone and style.

• This saved the CEO’s time while maintaining a personal touch in the videos.

2. Scriptwriting with a Focus on Branding:

• We developed short, engaging scripts tailored to Quint Ally’s industry and audience.

• The content was designed to highlight the company’s mission while keeping the messaging professional.

3. Innovative Editing Styles:

We experimented with three distinct video editing approaches:

• Ali Abdaal Style: Clean and professional, giving the reels a polished look.

• Fast Icons Style: Focused on capturing attention with quick transitions and engaging visuals.

• GrowthX Style: Used for their event interview series to emphasize important quotes and moments.

4. End-to-End Content Management:

From writing scripts to publishing, we handled everything, ensuring Quint Ally’s team could focus on their launch.

Event-Day Collaboration

On launch day, we joined Quint Ally’s event to shoot live interviews featuring their co-founders and guests. The interview series was edited to highlight key moments, giving the content a fresh and impactful feel.

We also took care of audio refinements, colour grading, and ensuring every video met the highest standards.

Results Delivered

• 30 reels published across Instagram, LinkedIn, and other platforms before the launch.

• Time saved for the CEO and leadership team by using AI-driven personalized videos.

• High engagement on social media with content that resonated with the target audience.

At GroKite, we don’t just edit videos; we simplify content creation for businesses, allowing them to focus on what they do best.

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